I’m Rocco Tarasi, the editor and primary author of The Innovation Minute.

I have a passion for learning and writing about everyday innovation – improvements to business models, processes, and products and services that deliver a better user experience and drive more sales.  Here are a few of my articles:

• Yes, business model innovation is innovation
• Amazon, let me help you sell me a Kindle
• Gaming business models come full circle
• Solving tuberculosis the old fashioned way: with cell minutes
• The iPad’s content pricing models: innovative, or just nuts?

I was a CPA, investment banker, and start-up company CFO before becoming a technology entrepreneur.  I sold my first start-up to a public company and managed it for the buyers until 2010, when I co-founded a new consumer Internet company BrainCredits.

I’ve presented at dozens of conferences and seminars on topics including entrepreneurship, policy and procedure management, internal controls, content management, software procurement, risk assessments, and compliance with the Sarbanes-Oxley Act.  I am also a self-described “early adopter” of as much technology as I can afford.  And I am constantly on the lookout for new innovations to learn and write about.

You can find me on About.me, LinkedIn, and Twitter.